Advertising and PR. - MCH Messe Schweiz (Basel) AG - Exhibit


Advertising and PR. - MCH Messe Schweiz (Basel) AG - Exhibit


Advertising and PR.

Be right at the heart of things rather than just on the sidelines. This is the motto being used to selectively advertise SWISS-MOTO through a broad-based PR and advertising campaign. Accompanying measures are being implemented to attract additional attention – these include perimeter advertising at key motorsport events and the inclusion and networking of social media.

Advertising measures

  • National poster, print and radio campaign
  • Direct mailings (dealers, motorcycle clubs, the trade)
  • National sponsoring of radio traffic spots
  • Search-engine optimisation and advertising
  • Visitor Newsletter (16,000 subscribers)
  • Online banner campaign
  • Website
  • Online exhibitor directory swiss-moto24
  • Social media campaigns (Facebook, Twitter, Instagram, YouTube)
  • Perimeter advertising at motorsport events
  • Distribution of flyers at motorcycling events
  • Media relations work
  • Media partnerships
  • Media specials
  • Media Day, including a media conference

Advertising services

The following advertising media will support your trade fair communications and are included in the cost of participation
  • Advertising flyers
  • Rear window stickers
  • Trade fair posters
  • SWISS-MOTO logo
  • SWISS-MOTO banner
  • Banner and buttons: linked to your entry in the swiss-moto24 online exhibitor directory
We support you in your trade fair communications and distribute information on your activities free of charge via our channels
  • Templates for compiling media releases
  • Editorial-team contact addresses for your media work
  • Advertising for your prominent guests
  • Advertising for your media events
  • Advertising for your special visitor activities

Online platform

Your entry in the swiss-moto24 exhibitor, product and innovation directory will extend your participation in the trade fair for a full year and is included in the participation fee.

Your benefits
  • Online 365 days a year: you will be found before, during and after the trade fair
  • Attractive product presentation with text and photo
  • Profile with logo, text and contact person
  • Updated via the editorial team
  • Simple search function by keywords
  • Immediate contact (visitor to exhibitor)
  • Interactive hall plan with graphic highlighting of your stand
  • Customised Newsletter to registered users interested in your products

Further information for exhibitors